Cognitive Biases in Commerce, Choice Architecture, Gifting
UX & Design Behavior
+1
Jan 19, 2026
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8 min read
Why simple products earn trust faster
Psychology of Buying
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How fresh start psychology shapes what people buy next.
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The psychology behind your oddly specific product joys.
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"The 13-Millisecond illusion luxury brands use"
E-commerce Strategy
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Herd mentality, speed trade-offs, buyer’s remorse - all of it.
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Why eco-labels feel like permission slips for our conscience.
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Inside: novelty-seeking, MAYA, Huppy, and the future of formats.
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From loose cables to slipping glasses: why your brain can't ignore the small stuff
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Cracker Barrel’s logo change sparked outrage — but not for the reason you think.
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Deals, dopamine, and design: The secret language of holiday sales
Oct 13, 2025
10 min read
Why the 2026 FIFA World Cup is the biggest conversion opportunity
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7 min read
Rhode sold $10M in 48 hours - kits and sets helped make trial the default.
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From Peach & Lily’s mystery serum to blind box mania - why curiosity keeps beauty brands alive.
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Treatonomics proves: in tough times, indulgence is survival, not irrationality.
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Recent tariffs: The shoe fits... but the price doesn't.
Aug 18, 2025
12 min read
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