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DTC Creator
DTC Creator
Why TV Advertising Is Key To Your 2025 Marketing Strategy

Why TV Advertising Is Key To Your 2025 Marketing Strategy

Ready to grow? Here’s how TV advertising can scale your business.

DTC Creator
DTC Creator
Dec 19, 2024
Corporate gifting’s DTC boom + TikTok’s uncertain future 🎁📉

Corporate gifting’s DTC boom + TikTok’s uncertain future 🎁📉

From Anecdote Candles to TikTok’s looming ban, here’s how brands are navigating big changes this holiday season.

DTC Creator
DTC Creator
Dec 16, 2024
TikTok’s shopping clock + Venmo’s big e-comm move ⏳💸

TikTok’s shopping clock + Venmo’s big e-comm move ⏳💸

TikTok Shop races against a ban, and Venmo’s targeting your cart—retail’s next shake-ups are here.

DTC Creator
DTC Creator
Dec 9, 2024
DTC’s Amazon pivot, Black Friday wins & influencer ROI 📦

DTC’s Amazon pivot, Black Friday wins & influencer ROI 📦

DTC brands bank on Prime, Black Friday smashes $74B, and influencer marketing rethinks success metrics.

DTC Creator
DTC Creator
Dec 2, 2024
Secondhand gifts are cool now + indie brands' survival hacks

Secondhand gifts are cool now + indie brands' survival hacks

Preloved presents are trending, indie brands are ditching risky retailers, and returns are getting tougher.

DTC Creator
DTC Creator
Nov 26, 2024
Pop-ups reinvented + rugby’s brand moment

Pop-ups reinvented + rugby’s brand moment

Pop-ups evolve with smarter strategies, while rugby’s rise offers fresh opportunities for brands to stand out.

DTC Creator
DTC Creator
Nov 22, 2024
Béis rebrands TSA bins, luxury food trends, and Threads ads

Béis rebrands TSA bins, luxury food trends, and Threads ads

Béis turns TSA bins viral, food brands create luxury experiences, and Threads is launching ads in 2025.

DTC Creator
DTC Creator
Nov 15, 2024
Forrester’s 2025 forecast and Studs’ food collabs

Forrester’s 2025 forecast and Studs’ food collabs

SEO boosts, TikTok’s staying power, and Studs' food partnerships driving growth.

DTC Creator
DTC Creator
Nov 11, 2024
Retailers brace for round two of Trump tariffs

Retailers brace for round two of Trump tariffs

With Trump back in office, brands like Steve Madden rush to reduce reliance on China amid looming tariffs

DTC Creator
DTC Creator
Nov 8, 2024
Brands brace for election chaos & TikTok's livestream push

Brands brace for election chaos & TikTok's livestream push

Brands adjust ads as TikTok pushes livestream shopping, but big brands hesitate.

DTC Creator
DTC Creator
Nov 4, 2024
Brands pivot to OOH ads & chaos packaging trends

Brands pivot to OOH ads & chaos packaging trends

With digital costs rising, brands like Naadam embrace out-of-home ads, while creative packaging turns heads on shelves. Here’s how brands are adapting this holiday season.

DTC Creator
DTC Creator
Oct 28, 2024
FTC’s new rules, Hims & Hers tackles obesity, & Halo Top’s cautionary tale

FTC’s new rules, Hims & Hers tackles obesity, & Halo Top’s cautionary tale

Stricter rules on subscriptions, a bold health campaign, and how Halo Top’s rise and fall shows the risks of riding trends too long. Here’s what you need to know.

DTC Creator
DTC Creator
Oct 23, 2024
Drive Full-Funnel Results With TV Advertising

Drive Full-Funnel Results With TV Advertising

Launch your brand on TV in as little as 2 weeks.

DTC Creator
DTC Creator
Oct 16, 2024
👀 AI-powered shopping, bagel meltdowns & holiday shipping hacks

👀 AI-powered shopping, bagel meltdowns & holiday shipping hacks

Google’s new AI, a DTC disaster, and how brands are bracing for holiday shipping hikes. Plus, top Halloween costume trends.

DTC Creator
DTC Creator
Oct 15, 2024
Prime Day: The new holiday hustle for DTC brands

Prime Day: The new holiday hustle for DTC brands

Startups like Evolvetogether are flipping Prime Day into a holiday sales boost—it's all about new customers, top rankings, and setting the stage for Q4 wins.

DTC Creator
DTC Creator
Oct 10, 2024
Jolie’s $30m shower head revolution

Jolie’s $30m shower head revolution

No celebs, just real talk—how Jolie’s authentic approach built a DTC powerhouse.

DTC Creator
DTC Creator
Oct 7, 2024
MìLà’s dumpling hype & Béis’ resale game-changer

MìLà’s dumpling hype & Béis’ resale game-changer

Frozen food gets a flavor upgrade, and Béis redefines secondhand luggage. Let’s dig in!

DTC Creator
DTC Creator
Oct 4, 2024
Online perfume communities shape trends

Online perfume communities shape trends

Plus: Retailers face a returns crisis

DTC Creator
DTC Creator
Sep 23, 2024
The company connecting celebs with brands

The company connecting celebs with brands

Plus: Meta unveils new ad tools for the holidays

DTC Creator
DTC Creator
Sep 17, 2024
Brand and performance marketing are merging 🤝

Brand and performance marketing are merging 🤝

Plus: Gen Z and millennials are spending big, focusing on home décor, gifts, and fashion. Brands working with creators are set to win.

DTC Creator
DTC Creator
Sep 13, 2024
Leveraging TikTok for brand success

Leveraging TikTok for brand success

Plus: Brands are tapping health clubs and hotels to boost awareness

DTC Creator
DTC Creator
Sep 11, 2024
Roku's new plan: ads every time you hit pause 👀

Roku's new plan: ads every time you hit pause 👀

Plus: Can brands still trust creator-led campaigns?

DTC Creator
DTC Creator
Sep 2, 2024
Brands credit TikTok creators

Brands credit TikTok creators

Plus: Luxury ‘dupe’ brands succeed

DTC Creator
DTC Creator
Aug 26, 2024
TikTok opens doors to alcohol ads, but brands are hesitant

TikTok opens doors to alcohol ads, but brands are hesitant

Plus: Google's cookie conundrum

DTC Creator
DTC Creator
Aug 19, 2024
👀 Why brands like Thrive Market and Bobbie are betting big on podcasts

👀 Why brands like Thrive Market and Bobbie are betting big on podcasts

Plus: How BelliWelli and Olipop win in gut health...

DTC Creator
DTC Creator
Aug 16, 2024
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